Promoting your Organization
Maintaining an Org Website
Having an organization web site to refer folks to is fabulous. It’s easy to access, easy to share and a great space to showcase your org’s accomplishments. It’s also a lot of work. Here are a few tips to use when setting up and maintaining your org’s web site:
- Explain your charter! Who are you, why would somebody join your org, and who is your ideal member.
- Make sure your org’s contact information is current AND checked often.
- Content is a commitment. If you plan to blog, treat it like a job. Schedule time to draft, review, and publish blog posts on a regular schedule.
- Include prominent links to your social media ESPECIALLY if your social media accounts are active.
- Take lots of photos and post them!
- Go for quality of content over content. It’s OK to have a small site so long as the information is accurate and relevant. DON’T put up any placeholder content. If you don’t have it now, it’s not going to magically appear.
- Does your org have a signature event that is anticipated every year? Make sure you have a web page that is updated regularly about the event.
- Ask for site feedback from friends, advisors, and family members.
- Plan for succession. It’s much easier for the next generation of officers to continue your legacy when you give them access early and tell them what you wish you had known when you started!
Where, How, and to Promote Your Org
Why do you need media relations? Learn why it matters from the Fulton Communications team.
Be sure to include “who, what, when, where, and why” and contact information for students to reach your organization. It’s recommended to start promoting your event or activity at least a month in advance.
Remember to plan ahead when promoting events and activities!
Get Professional Org Business Cards: links.asu.edu/businesscardprintrequest. Student Engagement can print and pay for up to 250 general org business cards for you and your organizations. Cards printed will be general organization use (general contact information, etc.).
For more tips and tricks please visit Communications.